Tuesday, August 01, 2006

An adCenter order is like a Google Ad group.


The Structure is as follows: -


An Account is like a Client in the Google MCC
Each account has multiple Campaigns (same as Google)
Each Campaign has multiple “Orders” (ad groups)


All make sense? OK so why do I have to add “Campaign” type settings for each Order (ad Group).


For each ad group I have to ad the start and end date options, country options, Day Parting options, language options for every single order???


For the life of me, I can’t see why these settings are not at Campaign Level. Perhaps someone could enlighten me?

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